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Pantone Color Institute Partners With Tealeaves on Pantone Color of Biodiversity Campaign

The Pantone Color of Biodiversity, a bright pink hue, calls attention to the variety of species and ecosystems that underpin the health of the planet.

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By: Lianna Albrizio

Associate Editor

The Pantone Color Institute (PCI) is collaborating with luxury tea blenders, Tealeaves, alongside other organizations and NGOs on an impactful partnership and awareness campaign to call attention to biodiversity loss through a novel Pantone color release, called the “Pantone Color of Biodiversity.”    According to UN Intergovernmental Science-Policy Platform on Biodiversity and Ecosystem Services (IPBES) report, three-quarters of the land on Earth has been altered by human actions, and a...

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